BMW 3 Series - most successful vehicle in premium segment
More than 12 million
cars sold since 1975
Reithofer: New BMW 3 Series will continue success
story
Investments of over one billion euros in global production
Munich. The BMW Group will launch the new BMW 3 Series
Sedan, the sixth generation of its most important high-volume model, in early
February 2012. "We are confident that the new BMW 3 Series will build on the
tremendous success of its predecessors," said Chairman of the Board of
Management of BMW AG, Norbert Reithofer, at the world premiere in Munich on
Friday. More than 12 million models from this series have been sold since the
first generation was launched in 1975. "That makes the BMW 3 Series the world's
most successful premium vehicle," added Reithofer.
"The sixth generation
of the BMW 3 Series is the sportiest car in its segment and offers sheer driving
pleasure at the highest level," commented Reithofer. The 328i and 335i models
with petrol engine and the 320d and 320d EfficientDynamics diesel variants will
be offered at market launch. Prices for the above models will lie between 35,350
euros (320d) and 43,600 euros (335i).
The new 3 Series Sedan offers a
choice of four strong, refined, fuel-efficient engines that operate with the new
BMW TwinPower Turbo technology. Additional variants will join the model line-up
in spring 2012. A full-hybrid version of the new BMW 3 Series will also be
available in autumn 2012.
